wholesale v retail

wholesale v retail refers to the difference between selling products in bulk to businesses (wholesale) and selling them in smaller quantities directly to consumers (retail). Wholesale typically involves buying products in large quantities from manufacturers or suppliers at a lower price per unit, with the intention of reselling them for a profit. Retail involves purchasing products from wholesalers or distributors at a higher price and selling them directly to consumers, often at a markup. The key distinction lies in the volume and pricing structure. Wholesale transactions often involve bulk discounts and are targeted towards resellers, while retail transactions are geared towards individual consumers who purchase smaller quantities for personal use.