why are temu prices so low

why are temu prices so low is a common question as the platform often lists products far below standard retail rates. Temu operates as a marketplace sourcing directly from manufacturers, eliminating middlemen. It also benefits from subsidized shipping, bulk purchasing, and low-cost Chinese production. Temu’s business model emphasizes rapid customer acquisition and volume-based profit margins. Marketing incentives, app-based discounts, and gamified shopping features also contribute to the ultra-low pricing, though product quality may vary by seller.