what’s deadstock

what’s deadstock refers to items, particularly in fashion and retail, that are no longer in production or are considered unsold inventory. Deadstock products may include older collections, discontinued lines, or unsold items that retailers no longer stock. While these items may no longer be available for retail sale, they can become highly sought-after in certain markets, particularly in the world of sneakers and streetwear, where deadstock items can often fetch higher resale prices. Deadstock can also be used to describe items that are stored in a warehouse but haven’t been sold yet.