how to sell merchandise online is an essential skill for anyone interested in starting an online business. To sell merchandise, start by selecting the right platform, such as Amazon, eBay, or Shopify. Once your store is set up, create product listings that include clear images, detailed descriptions, and proper categorization. Set competitive prices, select a fulfillment method (like Amazon FBA), and manage your inventory. You can also run promotions, optimize your listings for SEO, and use advertising to drive traffic to your store and increase sales.