why is shein cheap

why is shein cheap is due to its business model, which focuses on producing trendy, low-cost fashion by sourcing products directly from manufacturers in China. Shein is able to offer inexpensive prices by cutting out middlemen and operating with a direct-to-consumer approach. Additionally, Shein’s fast-fashion business model allows the company to quickly produce and release new styles, often at lower prices than traditional retailers. While Shein’s clothes are affordable, the brand’s pricing is also a result of its reliance on low-cost production methods, which may have implications for quality and sustainability.